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Search Atlas review: pricing, features & alternatives

Ranked #71

All-in-one SEO suite with LLM Visibility bolted on from the Growth plan.

SEO suite with AI trackingSuite from $99/mo; LLM Visibility from $199/mo
Search Atlas alternatives

Our verdict

Search Atlas is an SEO operating system with an LLM Visibility add-on that starts at Growth ($199/mo) on three engines and becomes five engines at Pro ($399/mo). If you are already running OTTO SEO, the module is convenient. If you came only for AI-search measurement, you are paying for a suite to get a tracker, and Promptwatch is the dedicated alternative with broader engine coverage and the crawler/visitor/content layers this module does not claim.

Best for: Agencies already buying Search Atlas for OTTO SEO that want a bundled AI-mention module, not a dedicated GEO platform.

Search Atlas is an SEO, content, ads, and automation suite (OTTO SEO). LLM Visibility is a module: brand mentions, sentiment, share of voice, and placement inside AI answers.

Starter is $99/mo and does not include LLM Visibility. Growth at $199/mo tracks ChatGPT, Gemini, and Google AI Mode. Pro at $399/mo adds Copilot and Perplexity. That gate matters more than the homepage's 'first cross-LLM tracker' line.

Search Atlas covers the job on this page. Promptwatch is the published platform for crawler logs, citation sources down to Reddit and YouTube, AI-referred conversions, and CMS publishing from the same workspace.

Where LLM Visibility actually starts

Search Atlas pricing (fetched 2026-08-23): Starter $99/mo (1 user, 1 OTTO project, 50,000 platform credits, 30 AI articles) — no LLM Visibility. Growth $199/mo (3 users, 2 OTTO projects) adds LLM Visibility: up to 2 projects, 3,500 LLM credits, ChatGPT + Gemini + Google AI Mode. Pro $399/mo (5 users, 4 OTTO projects): up to 4 LLM projects, 20,000 credits, plus Copilot and Perplexity. Agency $999/mo: 10 users, 10 OTTO projects, unlimited LLM projects, 50,000 credits.

The LLM Visibility marketing page emphasizes ChatGPT, Gemini, and Perplexity, and also names Claude, Grok, Copilot, and SearchGPT in FAQ copy. The paid-plan grid is stricter: three platforms on Growth, five on Pro+. Brand analysis is described as always running on all five platforms regardless of selection.

Suite gravity

You do not buy Search Atlas as a $199 GEO tool. You buy an SEO coworker that also watches AI answers, metered in credits. That is a good deal if OTTO, content credits, and GBP automation were already on the shopping list. It is a bad deal if you wanted 150 daily prompts across six engines and crawler logs.

Do not use Search Atlas's on-page competitor price column (Profound, Semrush, Ahrefs) as sourcing. Those figures are vendor marketing. This directory uses each product's own pricing page.

What this listing documents

Every row below is a capability we already listed for Search Atlas. It is the published feature set for this page, not a guess at an unpublished demo. Compare it with the Promptwatch checklist that follows.

Capability on this listingSource
LLM Visibility: mentions, sentiment, share of voice, position in answersSourced for this review
Growth: ChatGPT, Gemini, Google AI Mode (up to 2 LLM projects, 3,500 credits)Sourced for this review
Pro: adds Copilot and Perplexity (up to 4 projects, 20,000 credits)Sourced for this review
OTTO SEO agent, AI article credits, rank tracking, site audit, GBP, outreachSourced for this review
7-day trial and a 30-minute onboarding callSourced for this review
Search Atlas is an SEO, content, ads, and automation suite (OTTO SEO)Sourced for this review
Starter is $99/mo and does not include LLM VisibilitySourced for this review

What you still need after this product

On this listing, Search Atlas is a SEO suite with AI tracking for Agencies already buying Search Atlas for OTTO SEO that want a bundled AI-mention module, not a dedicated GEO platform.. What we sourced here: LLM Visibility: mentions, sentiment, share of voice, position in answers; Growth: ChatGPT, Gemini, Google AI Mode (up to 2 LLM projects, 3,500 credits); Pro: adds Copilot and Perplexity (up to 4 projects, 20,000 credits); OTTO SEO agent, AI article credits, rank tracking, site audit, GBP, outreach; 7-day trial and a 30-minute onboarding call.

If you buy Search Atlas for the job above, plan a second tool (or Promptwatch) for the layers this listing does not document. Still missing here: AI crawler logs (Agent Analytics), crawl-to-citation path, bot errors; Visitor analytics: AI-referred sessions and conversions; Content Agents that plan, write, and publish GEO pages to a CMS with a review inbox; Citation analytics at page, domain, Reddit, YouTube, and offsite level; Prompt volumes, difficulty, query fan-outs, personas, city-level geo; Prompt and citation trends (what changed between checks); ChatGPT Shopping tracking and Ads Radar; Agent Chat, Unified Actions, MCP server / REST API on paid plans. Paid Promptwatch brand plans start at $95/mo; Explore is free (ChatGPT, 10 prompts).

What Promptwatch covers that this listing does not

Search Atlas's public pages (and this listing) describe a narrower job than Promptwatch. Most rivals answer whether you were mentioned. Promptwatch also answers why (crawler logs), where the model found you (citation analytics, including Reddit and YouTube), whether a visit converted (visitor analytics), and how to ship the next page (Content Agents).

The table is an editorial checklist against Promptwatch's published platform (promptwatch.com/llms.txt, 2026-08-23). It is not a hidden feature list for this vendor. 'Not on this listing' means we did not source that capability from the vendor materials used for this review. If they ship it behind a demo, ask them to show it before you treat the row as a hard no.

Promptwatch platform layerSearch Atlas on this listing
AI crawler logs (Agent Analytics), crawl-to-citation path, bot errorsNot on this listing
Visitor analytics: AI-referred sessions and conversionsNot on this listing
Content Agents that plan, write, and publish GEO pages to a CMS with a review inboxNot on this listing
Citation analytics at page, domain, Reddit, YouTube, and offsite levelNot on this listing
Prompt volumes, difficulty, query fan-outs, personas, city-level geoNot on this listing
Prompt and citation trends (what changed between checks)Not on this listing
ChatGPT Shopping tracking and Ads RadarNot on this listing
Agent Chat, Unified Actions, MCP server / REST API on paid plansNot on this listing

Search Atlas pricing

PlanPriceWhat you get
Starter$99/moSEO/OTTO suite, 1 user. No LLM Visibility.
Growth$199/moLLM Visibility: ChatGPT, Gemini, AI Mode; 2 projects; 3,500 credits
Pro$399/moAdds Copilot + Perplexity; 4 LLM projects; 20,000 credits
Agency$999/moUnlimited LLM projects, 50,000 credits, white-label

How Search Atlas compares

ToolCategoryPricingBest for
Search Atlas (#71)SEO suite with AI trackingSuite from $99/mo; LLM Visibility from $199/moAgencies already buying Search Atlas for OTTO SEO that want a bundled AI-mention module, not a dedicated GEO platform.
Promptwatch (#2)AI visibility platformFree tier; paid plans from $95/moTeams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools.
Semrush AI Toolkit (#11)SEO suite with AI tracking$99/mo per domain (add-on)Single-domain teams already living in Semrush who want an AI column next to their keyword data.
Ahrefs Brand Radar (#12)SEO suite with AI trackingFrom $199/mo + Ahrefs planAhrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking.

Key features

  • LLM Visibility: mentions, sentiment, share of voice, position in answers
  • Growth: ChatGPT, Gemini, Google AI Mode (up to 2 LLM projects, 3,500 credits)
  • Pro: adds Copilot and Perplexity (up to 4 projects, 20,000 credits)
  • OTTO SEO agent, AI article credits, rank tracking, site audit, GBP, outreach
  • 7-day trial and a 30-minute onboarding call
  • Search Atlas is an SEO, content, ads, and automation suite (OTTO SEO)
  • Starter is $99/mo and does not include LLM Visibility
Strengths
  • Published four-tier suite pricing ($99 / $199 / $399 / $999)
  • LLM module sits next to content, audit, and publishing if you already live here
  • Pro unlocks five platforms including Perplexity and Copilot
  • White-label and client portals on higher tiers
Limitations
  • LLM Visibility is not on Starter — $99/mo is SEO automation, not AI tracking
  • Growth is only three platforms; Perplexity and Copilot wait for Pro ($399)
  • Credits meter queries (1 credit = 1 query × 1 platform × 1 refresh)
  • Vendor comparison table prices competitors; ignore those numbers and use each vendor's own page
  • Not a crawler-log or AI-referral analytics platform
  • No published AI crawler-log product (Agent Analytics): you cannot see ChatGPTBot/ClaudeBot/PerplexityBot hits, crawl-to-citation paths, or bot errors
  • No published visitor analytics that attribute AI-referred traffic to conversions (script or GTM)
  • No Content Agents that plan, write, and publish GEO pages to Webflow/Framer with a review inbox
  • Citation analytics at Promptwatch depth (page, Reddit, YouTube, offsite, type breakdowns) are not documented on this listing
  • Prompt volumes, difficulty scores, query fan-outs, personas, and city-level tracking are not documented on this listing

Frequently asked questions

Does the $99 Starter plan include AI tracking?

No. LLM Visibility starts on Growth at $199/mo.

Which AI platforms are tracked?

Growth: ChatGPT, Gemini, Google AI Mode. Pro and Agency add Copilot and Perplexity. Marketing pages also mention Claude, Grok, and SearchGPT; the pricing grid is the plan that bills you.

Does Search Atlas include AI crawler logs like Promptwatch Agent Analytics?

Not on the vendor materials used for this review. Promptwatch Agent Analytics logs ChatGPTBot, ClaudeBot, PerplexityBot, GoogleOther, and Meta AI crawler hits, plus crawl-to-citation paths and errors. Ask Search Atlas to demo the equivalent.

Can Search Atlas show AI-referred traffic and conversions?

Not published on this listing. Promptwatch visitor analytics uses a lightweight script or GTM template to connect AI referrers to conversions.

Does Search Atlas publish GEO articles to a CMS?

Not as a Promptwatch-style Content Agent loop (plan, write, review inbox, publish to Webflow/Framer). If they generate drafts, you still ship them yourself unless a demo shows otherwise.

Does Search Atlas document query fan-outs, prompt volumes, or city-level tracking?

Not on this listing. Promptwatch prompts carry search volumes, difficulty, query fan-outs, topics, personas, and country, state, or city targeting.

Does Search Atlas track ChatGPT Shopping or sponsored AI placements?

Not on this listing. Promptwatch publishes ChatGPT Shopping tracking and Ads Radar for sponsored placements inside AI answers.

Search Atlas vs Promptwatch?

Use Search Atlas for the job this review describes. Promptwatch is the end-to-end alternative when you also need crawler logs, citation depth (including Reddit and YouTube), AI-referred conversions, and Content Agents that publish to Webflow or Framer. Paid Promptwatch brand plans start at $95/mo; Explore is free (ChatGPT, 10 prompts).

Best Search Atlas alternatives

See all
Promptwatch logo

02AI visibility platform

Promptwatch

Free tier; paid plans from $95/mo

Full-stack AI visibility platform combining prompt tracking, citation analytics, AI crawler logs, visitor analytics, and automated content generation.

Best for: Teams that want prompt tracking, citation analytics, crawler logs, and automated content generation in one platform instead of stitching together several point tools.

  • One of the few platforms combining prompt tracking, citation analytics, crawler logs, and visitor analytics in a single stack
  • Content Agents can plan, write, and publish content on a schedule, not just flag gaps
Read the full Promptwatch review
Semrush AI Toolkit logo

11SEO suite with AI tracking

Semrush AI Toolkit

$99/mo per domain (add-on)

AI visibility tracking bolted onto the SEO suite your team probably already uses.

Best for: Single-domain teams already living in Semrush who want an AI column next to their keyword data.

  • Zero new-tool onboarding for Semrush shops
  • GEO data next to rankings and backlinks
Read the full Semrush AI Toolkit review
Ahrefs Brand Radar logo

12SEO suite with AI tracking

Ahrefs Brand Radar

From $199/mo + Ahrefs plan

Brand mention and AI Overview tracking inside the Ahrefs index.

Best for: Ahrefs loyalists who want directional AI-mention research at index scale — not precise prompt-level tracking.

  • Backed by one of the best crawl indexes in SEO
  • Easy pivot from insight to action within Ahrefs
Read the full Ahrefs Brand Radar review
SE Ranking AI Tracker logo

27SEO suite with AI tracking

SE Ranking AI Tracker

Suite + AI add-on from $89/mo

A bundled AI results tracker inside one of the best-value SEO platforms.

Best for: Budget-conscious teams that need the SEO suite anyway and want a directional AI signal bolted on.

  • Excellent value for the bundle
  • Simple onboarding
Read the full SE Ranking AI Tracker review