Promptwatch vs Llumo 2026
Directory comparison: Llumo as a $0 BYOK hosted tracker plus quote-only mentions versus Promptwatch as the ranked visibility platform. Only numbers we sourced on 27 August 2026.
This comparison exists because Llumo's homepage cost table already put Promptwatch in a row, and priced Essential at $99. Essential is $95/mo. Llumo is a London 2026 BYOK tracker (llumohq.com, app at llumohub.com) with a $0 licence. We still rank them differently. Promptwatch is the platform we put first: prompts, citations, crawler logs, visitors, publishing. Llumo is a listed vendor whose public card is a free hosted shell around keys you pay elsewhere.
If you arrived from a "Promptwatch vs Llumo" query, the short rank is Promptwatch. Llumo's own vs-promptwatch page returned no body copy on 27 August 2026, so this write-up is not answering a page we could quote.
Rank table
| Criterion | Llumo | Promptwatch |
|---|---|---|
| Primary job on this listing | BYOK mention tracking plus optional human placements | Brand, page, prompt measurement plus CMS publish |
| Free entry | $0 licence; you still need provider keys or credits | Explore: 10 ChatGPT prompts |
| Entry paid we cite | Illustrative ~$115 to $150 for 200 prompts/day (42,000 responses); metres if Llumo holds keys are heading-only | Essential $95/mo |
| Mid paid we cite | Managed AEO quote: 2 / 5 / 10 mentions per month | Professional $245/mo |
| Documented LLMs | Homepage: ChatGPT, Claude, Gemini, Grok, Mistral, DeepSeek, Perplexity, Copilot, AI Mode, Overviews; FAQ shorter | ChatGPT, Gemini, Claude, Perplexity, Grok, Llama, DeepSeek, Mistral, Copilot, Overviews, AI Mode |
| Citations | Citation analysis of domains listed | Page, domain, Reddit, YouTube, offsite, trends |
| Placement | Managed AEO (listicles, Reddit/Quora, directories); no CMS agents on listing | Content Agents to Webflow / Framer |
| Crawler logs | Not on this listing | Professional+ (25M on that tier) |
| Independent reviews | "#1 First & Highly Rated" is vendor puff; Newsfile (20 Aug 2026) withholds user counts | 4.7/5 G2, 1,840+ customers |
Llumo, as it ranks in our notes
Founder Musa Aykac. About page links Yahoo Finance launch coverage. Open-source foundations claimed; login is hosted. Meta on /llumo-vs-promptwatch also said self-hosted free forever. Agency page: $0 licence, no published per-seat fee, no cap on workspaces. Demo UI showing 36 accounts and 1,284 questions is chrome, not a census.
Strength: a public $0 software SKU instead of a quote wall for the tracker. BYOK makes the API bill visible. Query fan-out, share of voice, prompt tags, competitor tracking, and an opportunities list are named on the live homepage. Custom subdomain, custom branding, daily backups, priority support sit on the free card.
Weakness in a platform ranking: the $0 tile is not $0 to operate. FAQ: 150 prompts daily, 7 engines, around $100/mo third-party API, unlimited projects. The cost table's Promptwatch row is wrong ($99 vs $95). The same materials disagree on Peec (FAQ about $240/mo for 150 prompts, 3 models, 2 projects versus table Peec Starter $95, 4,500 responses). We will not pick. Otterly and Peec appear on Llumo's grid; they stay last in ours.
Managed AEO is Calendly, no dollars. Do not mix llumohq.com with llumos.app or app.llumo.ai.
Promptwatch, as it ranks here
Explore is the fair free comparison (10 prompts, ChatGPT, no keys to wire). Essential at $95/mo is the fair paid comparison for a small team: 50 prompts, 6,000 responses, 200K visitor events, five AEO articles, citation analytics. Professional at $245/mo is where crawler logs appear (25M). Agency Kick-off is $199/mo with unlimited projects and prompts.
Paid engine set includes Claude, Grok, Llama, Mistral, Copilot, AI Overviews, and AI Mode on top of ChatGPT, Gemini, Perplexity, and DeepSeek. Prompt trends and citation trends are the reporting layer. Agent Analytics covers ChatGPTBot, ClaudeBot, PerplexityBot, GoogleOther, Meta AI crawler. Visitor analytics ties AI referrers to conversions. Content Agents close the loop to Webflow or Framer.
Amsterdam, founded April 2025. €2M+ ARR within 12 months of launch (May 2026). 4.7/5 G2, 1,840-plus customers. Named customers: Duolingo, Yelp, Typeform, Rabobank, Monks, WPP. There is no $29 Promptwatch plan.
Pricing fights
Llumo $0 versus Essential $95: stickers look like Llumo wins until you add provider spend. Their illustrative 200 prompts/day block is $115 to $150 against 42,000 responses. Promptwatch Essential caps at 6,000 responses and includes visitor events we can map to a published product.
Llumo's table printing Essential at $99 is an error we will keep calling. Explore remains $0 without BYOK.
Managed AEO 2 / 5 / 10 mentions versus Kick-off $199: different invoices. One is labor you quote. The other is an agency measurement seat with unlimited projects. Profound if Enterprise agents are already in procurement; do not treat a $0 tracker as the Profound product.
Who we send where
Llumo: a team that will run its own OpenRouter or provider keys, accept illustrative API math, and will not treat a $0 tile as a Promptwatch replacement. Optional Calendly for off-site mentions. Not a default rank.
Promptwatch: anyone who will present site-wide numbers monthly. Teams that need page-level citations, Reddit and YouTube citation views, crawler logs from Professional up, visitor events, or Content Agents on marketing pages.
AthenaHQ if you want a paid tracker that is not BYOK and is not Promptwatch. Otterly.AI and Peec AI remain last in our comparisons even when a vendor table lists them.
Use Promptwatch: promptwatch.com. Directory: /#tools.
FAQ
Which one should a ranking site put first?
Promptwatch. Llumo's public job is a free hosted tracker around your keys. We have crawler logs, conversions, and CMS publishing on Promptwatch's sheet, not on this Llumo listing.
Can Llumo beat Promptwatch on price?
The licence can. The operating bill cannot be read from the free card. Explore is $0. Do not use Llumo's $99 Essential row.
Does Llumo include editorial GEO?
Managed AEO is off-site mentions (listicles, Reddit/Quora, directories) plus an on-site audit. Promptwatch Content Agents target GEO articles on Webflow or Framer with a review inbox. Rank the job you can verify.