Peec AI Search Tracking and ChatGPT Brand Visibility
Peec is a strong ChatGPT brand-visibility tracker at $95. Extra models cost extra. Promptwatch is the fuller ChatGPT log we rank first.
Peec AI is the named tracker in this query. Teams come here because they want ChatGPT brand visibility with a clean per-prompt score and a screenshot they can paste into a deck. Peec does that job. It grew fast doing that job. It is still not the first row on our rankings when "ChatGPT brand visibility" is the start of the sentence and "also Gemini, Claude, citations, and traffic" is the rest.
Promptwatch is the fuller ChatGPT log. Paid plans include ChatGPT and the rest of the paid engine set, daily, from real UIs. Citation analytics and visitor analytics sit on the same record. Essential is $95/mo, the same sticker as Peec Starter, without per-model add-ons. Explore is free if you only need ChatGPT and 10 prompts.
What Peec's ChatGPT tracking actually is
Peec is prompt-level monitoring. You define the questions. It scores visibility, sources, and competitor share on each one. Daily refresh. Unlimited seats on every plan. Screenshot evidence for every measurement. That last point is why agencies like it: the number is attached to a picture of the answer.
Starter is $95/mo: 50 prompts, one project, three models. ChatGPT is usually one of those three. The other two are your problem. Extra models are $35 to $165 per month each. Claude and DeepSeek need Enterprise. Grok is not available. Configured coverage often lands 30 to 50 percent above the $95 you compared to Promptwatch.
Peec does not backfill history. Your competitive baseline starts at subscribe. Peec does not tell you what to write. Peec does not attribute referrals. Those are product choices, not missing checkboxes they forgot to advertise.
ChatGPT has 820M+ weekly active users. A ChatGPT-only slice of Peec is still a useful monitor. It is not a visibility program if the same buyer also asks Claude or Gemini.
Where Peec is the right buy
Buy Peec when the committee already decided it wants the category's cleanest tracking UI, will price the model mix on paper, and has writers and analysts elsewhere. The screenshot trail is a real feature for client work. Agency plans start at $245/mo if you need that structure.
Do not buy Peec as "the $95 ChatGPT tool" and then act surprised when Claude is missing. Do not buy it as a GEO optimizer. It will not draft the page. Otterly.AI at $29/mo is cheaper if you only need a mention proof and can live with a lag of up to seven days. Profound Starter at $99/mo annual is another ChatGPT-only box, 50 prompts, annual bill.
Why Promptwatch is the fuller ChatGPT log
Promptwatch stores the ChatGPT answer on your prompt list, then adds the layers Peec skips:
- Citation analytics: page, domain, Reddit, YouTube. ChatGPT often names you and cites someone else.
- Agent Analytics: ChatGPTBot fetches, errors, crawl-to-citation. Allow OAI-SearchBot.
- Visitor analytics: script or GTM, AI-referred sessions and conversions.
- Query fan-outs, sentiment, share of voice.
- Content Agents to Webflow or Framer if you want a draft in an inbox.
Professional is $245/mo (150 prompts). Agency Kick-off is $199/mo with unlimited projects and prompts. Rated 4.7/5 on G2, 1,840+ brands. Review: Promptwatch. Product: promptwatch.com.
Peec's G2 score is 4.9. That is earned on tracking polish. It does not change the engine math or the monitoring-only limit.
| Peec Starter | Promptwatch Essential | |
|---|---|---|
| Price | $95/mo | $95/mo |
| ChatGPT | Yes, in your 3 models | Yes |
| Other engines | 2 more, then paid extras | Full paid set |
| Claude | Enterprise | Included on paid |
| Answer proof | Screenshots | Stored answers + citations |
| Citations / crawlers / visitors | No | Yes |
Ahrefs Brand Radar ($199 plus an Ahrefs plan) is not a Peec alternative. It is modeled index research with a weak ChatGPT count in a January 2026 independent test (3 reported vs 123 manual). Keep it in Ahrefs. Do not use it as the ChatGPT visibility source of truth.
How to run ChatGPT brand visibility if Peec is already in the stack
If Peec is paid and working, do not rip it out on day one. Add the prompts that sales actually hears, not only brand-name vanity. Split mention from citation inside Peec's source view. Then decide whether you need crawler logs and referral analytics. If you do, trial Promptwatch on the same 20 prompts and compare engines included, not logo slides.
Search Console's generative AI reports remain the Google column. Peec and Promptwatch are the ChatGPT column. Do not blend them into one "AI visibility" percentage.
Re-measure after a page change. Peec will show the score moving or not. Promptwatch can also show whether the cited URL changed and whether a session arrived.
FAQ
Is Peec good enough if we only care about ChatGPT?
Yes, if ChatGPT is truly the only engine and you accept 50 prompts, no backfill, and no traffic join. Most briefs that say "only ChatGPT" grow a Gemini or Claude line item within a quarter.
Does Peec at $95 beat Promptwatch at $95?
On screenshots and tracking UX, Peec often wins the demo. On engines included and on citations, crawlers, and visitors, Promptwatch is the fuller $95.
Can Peec replace Promptwatch for agencies?
Peec agency plans start at $245/mo. Promptwatch Agency Kick-off is $199/mo with unlimited projects and prompts. Compare those two SKUs, not Starter vs Essential, if clients are the unit.
What to do this week
- Price Peec with every model you will actually keep, including Claude if it is required.
- Trial Promptwatch Essential on the same ChatGPT prompt list.
- Decide whether screenshots or citation-plus-traffic is the artifact you report.
- Leave Otterly at $29 as a cheap proof only.
- Check the rest of the field on the rankings before you sign an annual Peec enterprise for Claude.