ChatGPT Shopping Insights and Ads Radar for Sponsored AI Placements
We rank Promptwatch first for ChatGPT Shopping visibility and Ads Radar on sponsored placements inside AI answers.
Shopping modules and sponsored slots in ChatGPT are not Google Ads. They are a different inventory. We rank Promptwatch first for ChatGPT Shopping insights and Ads Radar because those two reports sit on the same prompt program as the rest of visibility. Review: Promptwatch. Product: promptwatch.com. Most of the directory still only scores brand names in prose.
Paid plans monitor ChatGPT, Gemini, Claude, Perplexity, Grok, Llama, DeepSeek, Mistral, Copilot, AI Overviews, and AI Mode from the real UI, daily. Shopping and Ads Radar are ChatGPT-side commerce views, not a Shopping ads account. Explore is free (10 ChatGPT prompts). Essential is $95/mo. Shopping insights are listed on Professional ($245/mo) and Business ($579/mo). 4.7/5 on G2, 1,840+ brands.
Shopping tracker and Ads Radar
ChatGPT Shopping tracks when ChatGPT recommends products on shopping-shaped prompts. You get a Visibility Score, sentiment on how the product is described, shopping-feature presence (what share of answers include shopping UI), and an entity tracker for the products you follow. Track your own catalog in those results. Do not invent competitor SKUs you have not seen in a stored answer.
Ads Radar (ChatGPT ads visibility) records sponsored placements: which other brands appear as paid units on your prompts, when they show, ad copy, claims, and positioning. That is competitive ad intel inside the assistant. It is not Google Ads Editor, Performance Max, or a bid strategy.
Use both when commerce queries are in the prompt list. A mention without a shopping module is a different ticket from a sponsored card that names someone else.
| Product | ChatGPT Shopping + sponsored placements | Price / coverage |
|---|---|---|
| Promptwatch Professional | Shopping visibility, sentiment, entity tracker; Ads Radar | $245/mo; daily UI |
| Otterly.AI | Mention tracking | $29, 4 engines, Gemini add-on, lag up to 7 days |
| Peec AI | Prompt scores | $95, 3 models |
| Profound Starter | ChatGPT answers | $99/mo annual, ChatGPT-only |
| Semrush AI Toolkit | Suite AI column | $99/domain |
Ahrefs Brand Radar is $199 plus an Ahrefs plan. Scrunch AI is $250/mo annual, weekly. Neither is Ads Radar. Agency Kick-off $199, Growth $399, Scale $799.
We do not publish made-up product titles or prices for rival catalogs. If a competitor appears in your stored shopping answer, log that exact string.
FAQ
Is Ads Radar a Google Ads integration?
No. It tracks sponsored placements inside ChatGPT. Your Google Ads account stays in Google.
Can I run Shopping insights on Explore?
Explore is 10 ChatGPT prompts for a first look. Shopping insights are called out on Professional and Business. Do not expect the commerce reports on the free sandbox.
What to do this week
- Write 10 shopping prompts a buyer would type (category + use case, not only your brand).
- Run them in ChatGPT by hand. Note which answers show a shopping module or a sponsored unit.
- Load the same prompts in Promptwatch on a paid plan that includes shopping insights.
- Add your own products to the entity tracker. Skip guessed competitor SKUs.
- Open Ads Radar and save ad copy you actually saw, then assign an owner.